NIKE
RETAIL TAPESTRY
PGF collaborated with Nike to create the Victory Tapestries—a series of large-scale fabric artworks for their luxury retail space inside Selfridges, London. Designed to honor the spirit of performance and craftsmanship, the tapestries reinterpret Nike’s muse, the winged goddess of Victory, through the lens of contemporary textile art. Each piece was meticulously hand-crafted in PGF’s Portland studio, where our team stenciled, hand-stitched, quilted, and puffed every gesture and form, merging athleticism with high-level custom detail. Installed as part of Nike’s long-term retail presence, the silky, sculptural wall hangings frame exclusive performance assortments and product collaborations—embodying Nike’s ongoing dialogue between innovation, artistry, and the pursuit of victory, brought to life through PGF’s devotion to craft.
CREDITS
Design Nike
Construction + Build Portland Garment Factory